Korean brand Human Potential
has been worn by NU'EST, JJ Project, GLAM, and 2NE1. I don't want to name drop, but the names are so awesome I can't help it. They're all K-pop artists, and Human Potential (aka "Hupot"—another name to throw around) has popped up in their girl group and boy band videos left, right, and center. This collection, titled "Gods Are Dead," features velour sweaters with phantasmagoric graphics, bomber jackets with embroidered patches, and caps stitched with demonic cartoon logos.
Shop all Human Potential here