Here’s something you may not believe--we sure didn’t when we first discovered it. But there have been numerous occasions where some lucky OCNY associates have been the subject of very specific love letters on Craiglist’s MISSED CONNECTIONS.

So when we heard about the Secret Crush theme of CRUSHfanzine’s new issue (now available here!), we couldn’t help but get involved. And who better to have in the CRUSH-exclusive OC ad campaign than MALUCA, our number one music and YouTube Crush who is currently on high rotation at the store? Also appearing in the ads is OC’s pin-up boy Michael Muehlhausen.

Tonight's launch party, and yes you're invited, celebrates the issue's contributions from Marilyn Minter, Tim Hailand, Annika Larsson, Travis Bickle, Burkhard Walther, Ed Roth and features on Kalup Linzy, James Franco, Jake Shears, MEN, Marina Abramovic, Lykke Li, Jenny Shimizu and Paz de la Huerta.

And to all those anonymous OC-crushers on Craigslist, we’re all smiles and blushes. You know we love you too, but please REVEAL YOURSELVES!  

FILED UNDER: BEHIND THE SCENES , CRUSH FANZINE , BOOKS , MAGAZINE , NICOLAS WAGNER , KHARY SIMON , MALUCA , MICHAEL MUEHLHAUSEN